Illustrated East Asian town at night, lantern-lit rooftops framed by clouds

Pricing — Shopify

Built to sell,
designed to convert

If selling is the core function of your business, Shopify is the engine. It handles products, payments and fulfilment better than anything else — my job is making sure it looks and feels premium while it does. Build your estimate below.

FAQs

1 — Minimum project baseline

Always included
Shopify Core Build$2,975
Up to 5 products · Homepage, collection page, product template, cart, checkout + contact page · Designed in Figma, built with Cursor · 3 rounds of revisions · Mobile & speed optimisation · SEO · Domain + socials · Contact forms & Google Analytics · 1hr strategy consult + 1hr handover session

2 — Tools & software

Cost recovery

Tick the tools required for this project. These are passed on at cost — no markup.

Adobe Creative Suite At cost

Photo editing, video editing, illustration or custom graphic elements · 3 months × $47/mo

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SEO Report (Perplexity)

If your project needs a keyword or content audit

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Claude Pro At cost

If your project needs AI-generated copywriting or complex technical integrations · 3 months × $34/mo

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Cursor Pro At cost

Required for custom code, Liquid sections or theme development · 3 months × $32/mo

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Figma At cost

Full design file before build · 3 months × $15/mo

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3 — Additional pages

Beyond Core Build pages

Any page needing its own in-page jump nav to move between sections counts as 2+ pages.

Low Content / System Page

Login screens, password resets, simple forms · $85/page

0
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Standard Page

Informational, locations, services, about pages · $120/page

0
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Complex Page

Custom layouts, heavy galleries, custom CSS · $220/page

0
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Legal Page

Privacy Policy or T&Cs (client-supplied text) · $60/page

0

4 — Copywriting & content

AI-Generated Copywriting & SEO AI

Writing, condensing & optimising text using AI — $40/page · Stated as AI-generated

0
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Blog / News Setup

Blog landing page configuration & template · $65

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Blog Post Upload

Formatting & uploading text/images — $25/post

0
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5 — Products & store setup

Product Upload

Formatted & uploaded with images, descriptions & metadata — each product after the first 5 · $18

0
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Custom Liquid / CSS Section

Bespoke theme sections built in Cursor — approx. 2hrs each

Quoted separately
Complex Products, Bundles, Variants & Metafields

Products requiring custom logic, multi-option variants, subscriptions or metafield setup

Quoted separately

6 — Technical integrations & development

Hourly Rate Work

Out-of-scope revisions, custom CSS, animations & ad-hoc requests — $70/hr + GST · Scope confirmed before work begins*

hrs
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Integration with Common Software

Zapier, Klaviyo, reviews, subscriptions, booking tools & more — approx. 1.5hrs per integration · $125

0
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Simple External Link

Button linking to a third-party portal — 15–20min · $20

0

* Scope & brief required prior to commencement for animations, custom Liquid & development work.

7 — Add-ons

Popup Plugin Setup

Client-requested popup or announcement bar configuration · $145

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Still weighing up which platform is yours?

The FAQs cover how I choose platforms, timelines, and what happens after launch.

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